TNT Sports Secures Exclusive Broadcast Rights for New Women’s Basketball League “Unrivaled”

Attention basketball fans! A new era begins for women’s professional basketball with the launch of “Unrivaled,” a revolutionary 3-on-3 league. Adding to the excitement, TNT Sports has secured exclusive broadcast rights for the inaugural season, which begins January 2025 .

Unrivaled opens a new path: Unrivaled seeks to revolutionize women’s basketball by offering a fast-paced, high-scoring 3-on-3 format. This innovative approach aims to attract new audiences and showcase the incredible talent of female athletes.

TNT Sports takes a step forward: Recognizing the potential of Unrivaled, TNT Sports has committed to broadcasting the entire season. This comprehensive coverage will ensure fans see all the action, from tapoff to the championship game.

Transmission Details: The games will air three nights a week on TNT Sports platforms, offering fans a variety of viewing options:

  • On Mondays and Fridays they will show the games on the main channel TNT.
  • Saturday will feature meet-and-greets on truTV, a sister network under the Warner Bros. Discovery umbrella.
  • Additionally, all games will be streamed live on the Max streaming platform, offering flexibility to viewers.

A win-win partnership: This partnership between Unrivaled and TNT Sports is mutually beneficial. Unrivaled gains significant visibility across TNT’s established sports broadcast network, reaching a broad audience of basketball fans. Meanwhile, TNT Sports bolsters its programming with a unique and exciting brand of basketball, potentially attracting new viewers and increasing engagement.

Stars aligned for women’s basketball: The launch of Unrivaled, combined with TNT Sports’ commitment to broadcasting the championship, signifies a positive development for women’s professional basketball. This increased exposure can potentially:

  • Improve sports: High-quality broadcasts can showcase the athleticism and skill of female players, potentially inspiring a new generation of fans.
  • Attracting sponsorships: Increased visibility can lead to more sponsorship opportunities for the league and its players, contributing to financial stability and growth.
  • Empowering female athletes: Providing a platform for these talented athletes can further empower them and inspire young girls pursuing careers in basketball.
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Looking ahead: The upcoming launch of Unrivaled and its partnership with TNT Sports marks an exciting chapter for women’s professional basketball. With captivating gameplay and widespread broadcasting, this innovative championship has the potential to capture the hearts of fans and elevate the sport to new heights.

By Robert K. Foster

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